Your online reviews are one of the most powerful tools for attracting new customers. When someone is deciding between you and a competitor, reviews are often the deciding factor.
The Impact of Reviews
Here’s what the data shows:
- 93% of consumers read online reviews before making a purchase decision
- Businesses with 4+ star ratings get 3x more clicks than lower-rated businesses
- 88% of consumers trust online reviews as much as personal recommendations
If you’re not actively managing your reviews, you’re leaving money on the table.
Where Reviews Matter Most
For local businesses, Google reviews are the most important. They show up:
- In Google Search results
- On Google Maps
- In the local “3-pack” results
Other platforms like Yelp or Facebook matter too, but Google reviews have the biggest impact on local search visibility.
How to Get More Reviews
The best way to get reviews is simple: ask happy customers. Here’s how:
Make it easy - Send them a direct link or show them a QR code they can scan
Ask at the right time - Right after a successful job or positive interaction
Don’t incentivize - Google prohibits offering discounts for reviews
Follow up - A friendly text or email reminder can help
Responding to Reviews
Many businesses forget this crucial step. Here’s how to respond:
Positive reviews:
- Thank them by name
- Mention something specific they said
- Keep it brief and genuine
- Invite them back
Negative reviews:
- Respond quickly (within 24-48 hours)
- Stay professional, never defensive
- Acknowledge the issue
- Offer to make it right offline
- Show others you care about customer satisfaction
The Review Management Challenge
Managing reviews takes consistent attention. You need to:
- Monitor reviews across platforms
- Respond promptly and professionally
- Track patterns in feedback
- Make it easy for customers to leave reviews
- Follow up with dissatisfied customers
Many busy business owners struggle to keep up with this. That’s where we come in.
How We Help
At SetForgetGrow, review management is built into our service. We:
- Monitor your Google reviews 24/7
- Respond professionally to positive reviews
- Alert you immediately about negative reviews
- Provide easy review collection tools (links + QR codes)
- Track your rating trends over time
You focus on delivering great service. We make sure your great reputation is visible online.